One of the biggest mistakes I see people make in their homes is using art that’s too small. I encourage (aka, force) my clients to go big with their art, because big art makes an impact in your space, shows you’re confident in your choices and not screwing around anymore.
This goes back to a deeper issue, which is that many of us are intimidated by art as a whole. Art is so vast a field, with those “in the know” looking down their noses at the rest of us mere mortals that are even considering buying art. Between the galleries that don’t post prices (because if you have to ask you can’t afford it) to the 9-figure prices being set at auction, it’s no wonder we’re all having an existential crisis about art over here (What does my art say about me? Is my art cool enough? Did I pay too much for this art?). And so we give up and buy art that is small, and lame, and doesn’t connect with us or anyone else for that matter.
I was ASTOUNDED and quite dismayed when I recently learned that IKEA is the largest art dealer in the world. YES, IKEA!! Not that IKEA is bad in and of itself, it just breaks my little-ol-designer heart to hear this when there are SO many talented artists that are producing gorgeous, original, kick ass works of art for oh-so-reasonable prices, but people are too in their heads about art to seek them out.
That’s why I was so thrilled when I recently learned about a new start up about to turn the old school art world on its head, called Get the Gallery. GtG will provide art from original artists that you can rent on a month-to-month basis. Each month you build credits, which you can then apply to purchasing the art if you decide you want to commit long term. And if you want to switch out your art every few months instead, you can do that too.
What I love about this concept is so many things.
1. It gives people the opportunity to really connect with art, and artists, on a whole new level. If you’re living off the grid in Montana but have a hankerin for a piece of art from NYC, you now have that access. So even though the art on GtG is from local artists, “local” becomes more expansive than ever before.
2. It lets you “try on” these pieces, so you can go really bold in your art and live with it for a while to see if it suits you.
3. It’s making art accessible to the masses in a way that says you don’t have to know everything, or even anything, about art to own pieces that are original and cool.
4. It definitely says you don’t have to spend a fortune, or be a member of the art illuminati, to own great pieces of art. Smaller pieces on the GtG platform will start from only $49 per month, with multiple tiers up to $249 per month for the largest pieces (and you know what size I’m rooting for).
5. It’s fast, easy, and fun to pick your art on this platform. You can scroll through the various, original pieces until you find one that resounds with you. Get your art in 5 minutes or less? I say, yes.
Want to know more? Get the Gallery is set to launch this April, here’s the link to sign up for your free trial.
And to be clear, I was not paid in dollars or even donuts for this post (the last being my favorite form of currency).
If you’re still confounded and confused by art, that’s what we’re here for. Set up your Discovery Call today to discuss how we can help with your interior design dilemmas.